A new Zara collection 12/13 uses a wide range of actual texture: leather and its imitation, knitted fabrics and lace, fur and feathers, denim, jacquard fabric with sequins.
Origins and history
The founder of Zara, Amancio Ortega, opened the first Zara store in 1975 in a central street in downtown A Coruña, Galicia, Spain. It's first store featured low-priced lookalike products of popular, higher-end clothing fashions. The store proved to be a success, and Ortega began opening more Zara stores throughout Spain. During the 1980s, Ortega started changing the design, manufacturing, and distribution process to reduce lead times and react to new trends in a quicker way, in what he called "instant fashions". The company based its improvements in the use of information technologies and using groups of designers instead of individuals.
In 1980, the company started its international expansion through Porto Portugal. In 1989 it entered the United States and in 1990 France.
This international expansion was increased in the 1990s, with Mexico (1992), Greece (1994), Belgium and Sweden (1994), etc. until reaching its current presence in over 73 countries.
Zara stores are company-owned, except where local legislation forbids foreigner-owned businesses; In those cases, Zara franchises the stores.
After sharing a little of the history behind Zara, i am bringing you some of the fantastic Autumn & Winter range.
All the outfits and clothing that i show are out to buy in the stores now.
Leather biker coat £119.00
Printed dress £35.99
Faux leather blazer £59.99
Studio dress with leather peplum frill £89.99
Faux leather sweater £35.99
Pencil skirt £39.99
Clutch £49.99
XL boot £59.99
Long leather gloves £29.99
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